Tuesday, July 13, 2010

Simplicity is the ultimate sophistication, how to make it simple?


  • "Everything should be made as simple as possible, but not simpler."  ~Albert Einstein
  • "Simplicity is the ultimate sophistication."  ~Leonardo DaVinci 
  • "How many things are there which I do not want."  ~Socrates 
    We all know the Pareto principle (also known as the 80-20 rule,  the law of the vital few, and the principle of factor sparsity) states that,  for many events, roughly 80% of the effects come from 20% of the causes.

    For example:  80% of the users use 20% of the product feature set, 80% of all cars drive on 20% of the roads...read more...


    So, its our goal to create and use products that give us 20% of the feature set, and leave the 80% aside... 37signals in their great book ReWrok talk about their philosophy, they are proud of the features they are NOT adding, rather the ones they are adding...


    Creating value to the world is hard, it requires hours of work, dedication, passion and vision, but at the end of the day it should be simple... 


    e=mc2 - a simple memorable equation, that changed the world and the way we look at time and space, I am sure this formula could be much more complected.... but then it would not be perfect and change the world :)



    See more great quotes about simplicity here...

    What do you think?

    Is simplicity is the right way to go? how can it involve innovation, creativity and ease of use while thinking of the product growth, premium features and buisness scale...


    2 comments:

    Haim said...

    Hi Sharel,
    Very true guideline; How about few examples of products that made it the 'simple' way?

    SharelOmer said...

    Hi Haim,

    Thanks for the comment, and for the followup question, in general you can see iPhone as such a product, it has only 4 buttons: On/Off, Volume, silent, and "back" that's it, the rest is touch screen, and the usability of using such product is very simple, at each point click on "back" button will close the app...
    Another good example is the products by 37signals who are very simple and productive.
    Another nice on is the windows on mac, there is no top menu bar on an application or window, its always on top so all you need to do is drag the mouse up fast and you can easily make actions.

    a bad example is word, who has 5 million features almost no one use, but the good part of it is that they added the top menu action on top (win office 2007/10 its even bigger) so the top actions like copy,past,bold,table etc are available for you.